Focus on driver distraction may be misplaced

Posted on 08 June 2010 by Rhonda Flathman

A global driver risk-management firm contends that safety groups and government agencies may have dropped the signal on truly addressing driver distraction and correcting dangerous behavior. DriveCam Inc.’s analysis of in-cab video and other data streams from over 2 billion miles of vehicle operation indicate that handheld cell phones are the most common distraction. But the company doesn’t want fleets to overlook the basics like not looking far ahead or following too close. Real improvement, it contends, will come from showing drivers their potentially dangerous behaviors, then training them to correct them, rather than simply banning a number of distracting devices.

While distracted driving among motorists and truck drivers is getting a lot of attention from safety groups and government agencies alike, such efforts are not addressing the major driver behaviors that cause crashes – especially among truckers—contends a global driver risk-management firm.

That’s the view expressed by DriveCam Inc., after it analyzed its database of over 17-million “driving events” recorded via in-cab video and other data streams collected from over two billion miles of vehicle operation.

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